yuvian-viewing04

When Wharburton refers to a work as a "spectacle", he implies that the project may be technically astounding and visually interesting but is lacking in content and self-awareness.

Conversely, computer art that is "speculation" deals heavily with conceptual and theory-based ideas but may not have strong technical applications.

Studio Moniker's "Do Not Touch" (2013) is an example of a "spectacle". Visually, the project is interesting and compelling to look at while the video plays but substance-wise, there's not much to be said about the concept. Using the dichotomies from Wharburton's video, "Do Not Touch" leans more towards commerce than art as it is a music video intended to sell copies of the band's albums. Furthermore, it does nothing to increase awareness/visibility of pressing social issues. The only compelling aspect of the project is its "interactivity" with the band's fans. One could argue that the tracking of the users' mice allow us to visualize the obedient and disobedient tendencies of the users. But not much else can be said about the work as a whole.